BRANDED CONTENT:
Concepts, Scripting
Salomon TV’s “The Chairlift”
Responsible for original concept idea for Salomon TV’s short film “The Chairlift”, which was produced, created and directed by Switchback Entertainment, a Salomon brand partner under the leadership of Mike Douglas. The concept I pitched was to examine the role of one contraption, the chairlift, as the centerpiece of ski culture—where people meet their future spouses, watch and heckle skiers beneath them on the ride up, and come together with friends to reminisce about the run they just made down the mountain.
The film won entry into the prestigious Banff Mountain Film Festival
Salomon TV 2022 Year-in-Review Video:
Script Creation and Storyline
To create this 2022 Salomon “Year In Review” edit, I scoured through all 12 of Salomon TV’s 2022 episodes and created a “script” of voice tracks to tell a story that aligned with the new “Tomorrow is Yours” brand direction.